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Sell surplus FMCG

Surplus FMCG buyers for the whole basket.

Fast-moving consumer goods are what we buy, full stop. Food, drink, toiletries, cleaning, pet care: if it belongs in a trolley, the desk can price it, collect it and pay for it inside the week. Forty years of category experience, one written offer.

  • Every FMCG category
  • 400+ trade buyers
  • UK, Ireland & Europe

FMCG surplus needs an FMCG buyer.

Plenty of UK stock buyers will quote on anything: cars, containers, office chairs, your pallets of fabric softener. Breadth is their pitch. The cost of that breadth is shallow demand; a generalist resells FMCG into the same two or three contacts every time, and the offer shows it.

We run the other model. Every buyer on our list trades consumer goods, segmented by category and market, so a pallet of oral care goes to someone who knows oral care, and a mixed grocery load is priced line by line rather than as scrap-weight. Specialism is why the number on our offer letter is usually the best one on the table.

What we buy

The categories we trade

The whole supermarket basket, food and non-food, branded or private label:

01

Food & grocery

Ambient, chilled and frozen: tins, jars, dry goods, ready meals, dairy. In date, short-dated or past best-before, priced line by line.

02

Drinks

Soft drinks, juice, water, energy, plus mixers and cordials with date codes documented. Pallets to full loads.

03

Health & beauty

Haircare, skincare, oral care, deodorants. Strong export demand and little date pressure make HABA loads quick to clear.

04

Household & cleaning

Laundry, surface care, dishwash, air care. Rebrands and pack changes generate constant clearance volume here.

05

Pet food & care

Dry, wet, treats and litter. A loyal value-channel audience keeps demand steady year round.

06

Ingredients & bulk dry goods

Flour, egg powder, oils, sugars and starches in sacks, tubs and drums, from production overruns and spec changes.

How it works

Selling surplus FMCG in three steps

One stock list in, one offer out, one collection. The process is identical whether the load is a single category or the contents of a warehouse.

Step 01List

Tell us what's on the racking.

Spreadsheet, email or WhatsApp: product, quantities, dates, location. Mixed-category lists welcome; that's normal here.

Minutes
Step 02Offer

Category specialists price every line.

Not a blanket pence-per-pallet punt. Each category is set against its own buyer demand, then rolled into one written, no-obligation offer.

Within 24h
Step 03Collect

One collection, full paperwork.

We arrange haulage across the UK, Ireland and 16 European markets, handle customs where it travels, and pay on pickup.

Same week

Why brands clear FMCG through us

Brand owners care about two numbers: the price, and where the stock surfaces afterwards. We're built around both. Pricing comes from 400+ active trade buyers competing across categories and markets, not from one contact's best guess.

Resale is channel-controlled and, where required, NDA-backed. Surplus moves into discount retail, independent value stores and export markets that don't collide with your full-price listings, so the clearance never appears under your own customers' noses at half price.

  • One offer for mixed, multi-category loads
  • Brand protection: NDAs and channel control as standard
  • Export reach across 16 European markets
  • Full traceability and compliance paperwork on every movement
Industries we serve

Who sells FMCG to the desk

Surplus appears at every link in the consumer-goods chain. We buy from all of them:

01

Brand owners & manufacturers

Over-production, pack changes, delisted SKUs and promotional volume that didn't sell through. Discretion as standard.

02

Importers & distributors

Overlanded containers, slow-moving agency lines, cancelled retail programmes. We price in any language on the label.

03

Grocery retail & discount

Range resets, store closures and depot consolidations cleared in one movement instead of fifty markdowns.

04

E-commerce & subscription

Returns-grade and surplus inventory from online sellers and box schemes, sealed and sellable but surplus to the model.

Questions

Asked about
this exact situation.

Straight answers to the questions this page's sellers actually send. Anything else, the desk replies same-day.

Do you buy non-food FMCG on its own?

Yes. Health and beauty, household and pet loads are bought outright with no food component needed. The same 24-hour written offer applies.

Can one offer cover a mixed warehouse?

That's the standard case. Each category is priced on its own demand, the total comes back as one number, and the whole estate moves in one coordinated collection.

How do you protect our brand during resale?

Channel control first: stock is matched to buyers whose market doesn't overlap yours. Where sensitivity is higher we add NDAs, delabelling or export-only routing. Agree the constraints before the deal, not after.

Which export markets do you cover?

Ireland plus 16 mainland European markets, with buyers in value retail and wholesale. Export often pays best on long-dated ambient and HABA lines.

We're rebranding; can you clear the old packaging?

Packaging change-overs are one of the most common loads we buy. The product is current, the artwork isn't, and the value channel genuinely doesn't mind.

What does the valuation depend on?

Category, brand strength, date position, condition, volume and where it's stored. Strong branded grocery in good date holds most of its wholesale value; loose mixed residue is priced honestly as residue.

Ready when you are

Send the list.
Bank the offer.

Specialist surplus FMCG buyers covering the whole supermarket basket: food, drink, health & beauty, household, pet. Written offer we aim to send in 24h.